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          New
          Primer
          Plus
          Collection
          Smoother. Fresher. Even-toned.
          Perfect skin starts here.

          Find Your Match

          Primer Plus Mattifier

          make it
          matte

          This oil-absorbing primer
          pairs perfectly with our matte
          foundation for a shine-free
          look that lasts.

          PERFECT SKIN STARTS HERE

          Go Matte with Primer Plus Mattifier
          Primer Plus Radiance SPF 35

          Instantly Illuminate

          This luminous primer delivers
          next-level radiance
          with our skin-energizing
          serum foundation.

          PERFECT SKIN STARTS HERE

          Get Glowing with Primer Plus Radiance
          Primer Plus Radiance SPF 35

          protect &
          perfect

          This ultra-protective primer
          gives our cult-favorite
          foundation a skin-loving
          boost of SPF.

          PERFECT SKIN STARTS HERE

          Protect & Perfect with Primer Plus Protection SPF 50
          Primer Plus Mattifier

          make it
          matte

          This oil-absorbing primer
          pairs perfectly with our matte
          foundation for a shine-free
          look that lasts.

          PERFECT SKIN STARTS HERE

          Go Matte with Primer Plus Mattifier
          Primer Plus Radiance SPF 35

          Instantly Illuminate

          This luminous primer delivers
          next-level radiance
          with our skin-energizing
          serum foundation.

          PERFECT SKIN STARTS HERE

          Get Glowing with Primer Plus Radiance
          Primer Plus Radiance SPF 35

          protect &
          perfect

          This ultra-protective primer
          gives our cult-favorite
          foundation a skin-loving
          boost of SPF.

          PERFECT SKIN STARTS HERE

          Protect & Perfect with Primer Plus Protection SPF 50

          Amp Up Your Routine

          Vitamin Enriched Face Base

          HYDRATE

          Before using primer, apply
          Vitamin Enriched Face Base to give skin
          an instant boost of moisture.

          Add To Bag

          FINISH

          Finish makeup and refresh skin
          throughout the day with Primer Plus
          Hydrating 3-in-1 Setting Spray          .  

          Upload a photo and
          we’ll help you find your
          perfect match.
          Perfect coverage starts
          with the perfect formula
          and shade.
          Find Yours
          We’ll send you samples
          in your shade range and
          instructions for
          swatching at home.
          Try It
          Achieve perfectly
          prepped skin and a
          flawless finish.
          Learn More